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The event wasn’t really anything new. Like the occurrence of hurricanes, tornadoes, volcanic eruptions, earthquakes, wild fires and other major natural calamities, data breaches come around from time to time almost as naturally and expected as Mother Nature’s furious punishments.  Differentiated from one another by a numeric sliding scale that measure their severity and the...
Junction Creative Solutions (Junction), a hybrid between a traditional consulting firm and a creative agency, is often labeled as just a “creative shop” or a “marketing agency.”  Junction was founded on the premise that there is a fundamental juncture between strategy and the execution whether in operations, sales, marketing, technology.  Assisting clients in meeting growth...
Just as the green leaves of summer begin to turn color and fall from the trees, predictors of the coming year’s trends offer their insights as to how the most successful, leading companies will achieve their sales objectives in the months ahead.  Last year, Forbes cited important trends in business for 2017.   As we quickly...
More than ever before, to be successful in launching or growing a business, success rests on the ability to understand consumer behavior, their needs, wants and beliefs. Customer behavior is changing almost daily as technology, advancing its influence over how consumers make their buying decisions. Fully understanding these shifts in consumer behaviors and beliefs will...
It was a time of great promise and anticipated opportunity emerging from a sustained period of relative world peace and prosperity after the former decade of world division, war and unparalleled human atrocities. With the threat of another decade gravitating towards a return to the mistakes of the past it was a time for new...
“Without continual growth and progress, such words as improvement, achievement, and success have no meaning,” said Benjamin Franklin more than 200 years ago. The thought is as true today as it was at the very beginning of our country. Sustainable growth, the realistic growth of a company over time, is often a very challenging feat....
Software as a service (SaaS), the distribution of software over the internet to users, is becoming the fastest growing software distribution model. As business consumers adopt cloud-based software to manage key business functions, the market for Sass services continues to grow at a meteoric pace. Along with its Cloud cousins, infrastructure as a service (IaaS)...
Accounting firms are rarely categorized as innovative, just as Certified Public Accountants are not known for taking financial risks. By today’s standards, accounting firms are looking for new ways to compete.  Operating at the top level, keeping abreast of the prolific nature of tax compliance, research, financial documentation and business and accounting consulting services requires...
Comprehensive Cancer Center A Leader in Oncology Care Across the Region Since 1989 Technology and connectivity continues to disrupt how we access information. Once limited to a one-or two line posting in the local telephone Yellow Pages (remember those?) medical practitioners of all disciplines felt little incentive to promote their services any way other than...
The phrase “The American Dream” is rooted in the United States Constitution and Declaration of Independence and propagates that “each person’s desire to pursue happiness was not just self-indulgence, but a part of what drives ambition and creativity.” Defined by James Truslow Adams in 1931, the idea is a fundamental component of our democracy, our...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 500 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative executive of an advertising agency.

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