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NFL
Image Credit: Master1305 / Shutterstock.com The Big Game, as it is often referred to by fans, is over and the victors are finally getting their big parade through the streets of Kansas City. Sports analysts are practicing their craft, picking apart every play and offering up expert, play by play evaluations as to why and...
SuperBowl VIII
Image credit: Syda Productions / Shutterstock.com It may not be as bad as finding an empty vault in Al Capone’s basement but the LIII Super Bowl Game certainly failed to deliver on the anticipated excitement, either for the fans watching the game or the advertisers who spent a large share of their annual marketing budget to...
At the beginning of each year something unique occurs in the advertising world. In an era where viewers use the latest technology to block and avoid most commercials, even the most avoidant advertisement public turns in anticipation to the Super Bowl, not just for the football but for the game’s commercials. While the action on...
With the price of a 30-second Super Bowl advertisement consistently on the rise, advertising for the Super Bowl has never been an easy decision for marketers. The decision has been complicated in recent years by the political and social protests that appear to have the NFL viewer interests showing a downward trend. Add the serious...
Any fan of high school, college or professional football is well-aware of the concern many players, coaches and owners have about the rate of head and brain injuries suffered by players across all levels of the sport. Head injuries and concussions caused by contact sports are a growing epidemic, particularly among young athletes. If left...
  With the National Football League’s (NFL) current troubles with misbehaving players, the importance of protecting the brand is getting a lot of attention once again. The NFL, known for being on the cutting edge of everything to do with marketing, finds itself in an unenviable position when it comes to player conduct. The league...
Training camps for the National Football League’s 32 teams are abuzz with the preseason grunt and grind in the weeks leading up to kick off of the league’s 95th season, which opens in early September. While at its core, professional football may still be a game, often played with childlike fervor and enjoyed by fans...
Few of us look favorably on having the dubious honor of having our errors called out and scrutinized for the whole of the world to see and debate.  It is not hard to imagine that those who are charged with insuring quality control at Nike wish that they could find a nice, quiet, out- of-...
It’s no secret: Americans love football. The Sunday tradition of gathering with friends and watching our favorite teams beat up on each other is an experience that resonates with millions. We have already discussed the status of the National Football League as an elite brand ‘juggernaut’, but looking at the number of digits on its...
A little over 2 months into the a lockout between the National Hockey League and its players, the results of a public opinion poll were published in an editorial in Canada’s The Globe and Mail suggesting that the league’s brand had suffered damage equivalent to or even worse than British Petroleum (BP) following the 2010...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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