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citibank
Image Credit: NicoElNino / Shutterstock.com In its earliest origins, sustainable marketing strategies focused almost entirely on environmental issues. Doomsday in tone, content promoted brands’ sensitivity to fuel savings, green issues such as worldwide forest depletion, fossil fuel evils and broader concerns for global warming. The descriptive social content usually resonated from a “the sky is...
When The Marlboro Man made his first appearance in the cigarette maker’s advertising in 1954, he became one of the first prolific characters’ representing a brand and opened the door for an industry that would spend more than $1 billion dollars in advertising each year over the next two decades. Since a ban on TV...

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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