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brand strategy
Image Credit: littlekop / Shutterstock.com It all began way back in 776 BC and became a staple of live entertainment for more than a thousand years. For some reason, mostly lost to history, the ancient Olympic Games took a hiatus until the modern version was reignited in Athens Greece in 1896. Since then, the Modern...
Image Credit: Rawpixel.com / Shutterstock.com They’ve flown the nest and are making their presence known to the world. “They” are those born after 1995 and have inherited the moniker “Generation Z’ers” from those who make it their business to create a unique brand to distinguish one generation of humanity from another. This new aging group...
It was a period in history that would produce lasting changes in American society. The beginning and end of the race to the moon, social and political upheaval that would redefine long established cultural norms, a divisive, unpopular war and the coming of a great and historic period of economic revival. Much of what was...
NBC’s decision to sack Ann Curry from the “Today Show” co-host position after just one year may have been a pre-tell of things, not so good, to come for the morning news program that had dominated the early morning time slot since its inception in 1952. Dave Garroway, the program’s original host, was credited with...
This week, Junction Creative Solutions (Junction) CEO Julie Gareleck is slated to represent her firm at two important financial marketing industry events in New York City. The Journal of Financial Advertising and Marketing (JFAM) is presenting back-to-back days encouraging the top minds in strategic financial media to share best practices and promote thought leadership. First...
Over the course of the past decade, the retail industry has arguably undergone more change than it had in the previous century. Entrepreneurs like Rowland Macy and Richard Sears probably never could have envisioned their modest businesses blossoming into a more than $4 trillion industry in the US in less than 100 years. The rise...
The most successful craft breweries in America produce incredibly varied offerings, are largely regionalized in different corners of the country, and depend largely on word of mouth for marketing beer to new drinkers. These are big challenges, but in a market that shows substantial growth, breweries are reaching target audiences not through the beer, but through...
Junction Creative Solutions (Junction), an Atlanta-based strategy firm, add another member to its expanding team.  Joshua M. Ardizzoni joins the Junction team as Marketing Coordinator responsible for driving brand awareness and visibility in the marketplace. “Junction advises clients on the importance of being consistent in marketing efforts and I’m excited that our firm can actually...
ATLANTA, GA: October 28, 2010 — Motion Stability, a leading physical therapy and rehabilitation center headquartered in Atlanta, GA, introduces a new brand strategy and website.  Motion Stability, a practice committed to excellence, offers a user-friendly online experience to educate and inform patients. “We stress the importance of our multi-dimensional approach for evaluating and treating pain...

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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