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There is an old sage that is commonly heard around conference room tables throughout corporate America.  It doesn’t matter the industry or the product, just that the subject endeavor has achieved some level of greatness and a position of respect atop the list of those things recognized as optimally successful. Usually the company’s brand has...
Image credit: REDPIXEL.PL/Shutterstock.com Typically, major players in an industry are not pioneers into uncharted and untested niche territories; territories that promise to disrupt the status quo of long proven performances and produce huge revenues and “cash-cow” models that make C-suite executives and stockholders giddy. An atmosphere of invulnerability supported by decades of dominance in an...
Much has been written and said about the importance of remaining true to who you are and being consistent in acting synchronously with your core values. Consistency, whether applied to personal behavior or your business can be the most challenging of the fundamentals of behavior or business management. In the face of pressure to grow...
NBC’s decision to sack Ann Curry from the “Today Show” co-host position after just one year may have been a pre-tell of things, not so good, to come for the morning news program that had dominated the early morning time slot since its inception in 1952. Dave Garroway, the program’s original host, was credited with...
Social media has arguably been the single largest trend in marketing over the course of the past few years. As more and more businesses shift their strategies and increase marketing spend on these social platforms, it is becoming harder to make a brand message stand out. Social is unique in that marketing to these networks...
Since the turn of the New Year, the hotly discussed Pinterest has become the new darling of the social web. The latest concept to take the social media world by storm, the site bestows the power of content curation upon its users to create a distinctly visual focus, differentiating the experience from other social networks....

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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