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Brand and Marketing
The California Consumer Privacy Act (CCPA) is now in effect. Modeled after the EU’s General Data Protection Regulation (GDPR), California has become the first state in the Union to implement controls on companies’ consumer data handling practices.  Like most new bureaucratic regulation roll-outs, last minute amendments and changes to regulations has resulted in half of...
Image Credit: Jacob Lund / Shutterstock.com Influencer marketing continues to make good on last year’s predictions of continued growth from a diverse array of brands. Led by fashion and beauty aids, eMarketer’s 2019 Report indicated that 48 percent of brands used or planned to use influencer marketing in 2019. As many as 88 percent of...
We all have them. Those things, both big and little, that just make our life a bit easier, more comfortable or maybe just a little more fun. They don’t have to be expensive but I’m sure many are. Some will fit nicely around the Christmas tree and some not quite or at all. If you...
Image Credit: pathdoc / Shutterstock.com The closing months of a year are good for many things; sharing the joys and blessings of time spent with family and friends; practicing one’s faithful holidays; listing the personal accomplishments of a year soon to be past; listening to your favorite music from days gone by, reflecting on the...
Image Credit: TierneyMJ / Shutterstock.com The dust is settling from 2019’s initiation of annual holiday spending and the analysts are busy evaluating and declaring the winners and losers of this year’s big game. For those whose life’s profession is marketing, the results of post-Black Friday, Small Business Saturday and Cyber Monday consumer shopping are as...
As we begin a new decade, it is a good time to not only reflect upon the past but a time to look forward and review the aspects of your business that have contributed to the company’s success to date. Not all things are forever; in fact very few things once created are immune to...
Image Credit: Jo Panuwat D / Shutterstock.com Entrepreneurs are, by nature, an optimistic lot. It is a required trait if endless obstructions and road blocks are to be overcome and success is to be achieved. No matter how comprehensive the planning, change lies just around the corner. The entrepreneur’s journey is always an exhausting one;...
If you know someone who chooses to be a vegetarian or a vegan, you know someone who wouldn’t be caught dead (no pun intended) in a fast-food restaurant specializing in serving former members of the animal kingdom. It’s not that being vegetarian or vegan is bad somehow or restaurants are acting in some disparaging tactics...
Image Credit:  Zilkovec/Shutterstock.com We’re all accustomed to playing a game by a set of rules designed to establish an order of fairness. Each player follows a common set of regulations to ensure inclusion of all who share the field of participation. Being a champion in any business community mandates that the actions taken to achieve...
There is an old sage that is commonly heard around conference room tables throughout corporate America.  It doesn’t matter the industry or the product, just that the subject endeavor has achieved some level of greatness and a position of respect atop the list of those things recognized as optimally successful. Usually the company’s brand has...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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