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Many commonly used and universally experienced phrases are being used to describe the newest app phenom. Regardless of the language, except for some permitted alterations due to translation, sayings like: “being in the right place at the right time”; “for those who persist long enough good things will come”; ”build something better and the world...
Image Credit: Supavadee butradee / Shutterstock.com As marketers we often fret about making costly mistakes that reflect poorly on our organization or clients. Promoting or running a campaign that fails to make a connection with its target audience, or designing a marketing strategy that fails to launch, can be expensive and embarrassing. With all the...
Taking pot-shots at an adversary is a tactic that many find difficult to pass up. In business, it has been a longstanding edict that attempting to use a competitor’s brand against them often results in an unanticipated response. More often than not, talking bad about the competition results in consumers wondering why you don’t have...
Image Credit: foxaon1987 / Shutterstock.com The worldwide financial services market is expected to reach $26521.67 billion by 2022 according to the newly completed “Financial Services Global Market Report 2020”. The report was prepared by  The Business Research Company, a market research and intelligence company. Financial services include activities such as lending, investment management, insurance, brokerages,...
Image Credit: Krasovski Dmitri / Shutterstock.com It really shouldn’t be that much of a surprise.  Consumers are well known for liking variety, and choice has become synonymous with every new or reworked product in the marketplace. The demand for more choices and more flavors of just about everything has marketers scrambling to meet the wants,...
The National Football League (NFL) has become part of American culture, tantalizing fans year after year and engaging them in a sport that has become an unabridged addiction. American football, not that other game by the same name played around the world, captures the seemingly undivided attention of nearly all members of American society from...
Image Credit: vchal / Shutterstock.com Anyone accustomed to managing major events, whether warring armies or mega entertainment events, will confess that despite the best formed contingencies, more often than not the first casualty of a plan is the plan itself. One such mega event is rumored to be teetering on cancellation due to a worldwide...
Image Credit: littlekop / Shutterstock.com It all began way back in 776 BC and became a staple of live entertainment for more than a thousand years. For some reason, mostly lost to history, the ancient Olympic Games took a hiatus until the modern version was reignited in Athens Greece in 1896. Since then, the Modern...
Image Credit: Rawpixel.com / Shutterstock.com They’ve flown the nest and are making their presence known to the world. “They” are those born after 1995 and have inherited the moniker “Generation Z’ers” from those who make it their business to create a unique brand to distinguish one generation of humanity from another. This new aging group...
Image Credit: Rawpixel.com / Shutterstock.com When a brand considers making changes to its logo it often creates concern among those responsible for such alterations. After all, a logo is the visual representation that personifies the business’ mission and culture. Instant, visual recognition of a company’s product or service can be a valuable marketing tool that...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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